EGT declined to participate in ICE London 2022
Euro Games Technology (EGT) has joined the list of providers that have refused to participate at ICE London 2022. The Bulgarian online game developer issued a statement announcing the cancellation of previously agreed plans to exhibit due to “health risks” to the company’s employees.
The rejection of some major providers has not stopped organizer ICE Clarion from hoping that the event will be an overall success. In less than two weeks, 15 new exhibitors have registered. Some 74% of the industry professionals who pre-registered for the event have already confirmed their participation.
In its statement, EGT said, “The spread of the Omicron strain continues to be a serious problem in the UK and Europe, and this seriously limits EGT’s participation in the event.”
It also stated, “In addition, the new event dates approved by the organizers to replace the old ones are not very convenient. They coincide with the beginning of the Catholic Easter vacation period, which will further limit the number of participating companies and visitors.”
Nadia Popova, Director of Revenue and Vice President of Sales and Marketing at EGT, commented, “ICE London is the industry’s leading trade show and one of the most important events for EGT as a European company. We value our partnership with the organizers and look forward to hosting the London show next year, We strongly believe that ICE will soon again be an arena for celebrating technological advancements in the gaming industry.”
Clarion Gaming, the organizer of the event, decided to move ICE London from February to April due to concerns about the proliferation of a new version of Covid-19. As a result, many companies, including Merkur Gaming, Novomatic, Zitro and TCS John Huxley, withdrew for various reasons.
Most of those who will not exhibit are from the land-based segment. At the same time, there will be many more iGaming companies at the show.
Recall that Play’n GO has signed a contract to supply gaming software to Nederlandse Loterij.