Deal with BetDiamond secured substantial expansion for Pragmatic Play in South America
One of the world’s top online casino software developers Pragmatic Play has announced further expansion of its brand in South America. This announcement came just after the company signed a partnership agreement with Paraguayan provider BetDiamond.
Note that BetDiamond is the leading gambling entertainment operator in Paraguay, offering its customers online casino and betting products. But the deal with Pragmatic Play will now allow it to add to its platform a full suite of products from the renowned Maltese manufacturer.
Subsequently, the agreement between the parties will give the Paraguayan operator access to Pragmatic Play’s leading slot machines, such as the Rise of Giza PowerNudge slot, the popular John Hunter series and the award-winning Wolf Gold game. In addition, the vendor will allow BetDiamond to offer users its live casino games, including the Mega Wheel game show, classic baccarat and advanced roulette.
Commenting on the news, Victor Arias, Pragmatic Play’s vice president of Latin American operations, said, “BetDiamond is an important unit in the Paraguayan market, so we are pleased to offer the Pragmatic Play casino vertical to local players. Our aggressive policy in this jurisdiction has borne fruit. We are very happy to maintain this momentum in one of the most promising regions to grow our business.”
Arias Marcio Paredes, BetDiamond’s chief operating officer, added: “Pragmatic Play’s multi-product offering is generating tremendous excitement among players. We are excited that we can now offer both slots and online casino to users. We look forward to a successful relationship.”
The partnership and collaboration with BetDiamond further expands Pragmatic Play’s reach in South America, as here a few weeks ago the gambling giant entered into agreements with progressive brands Codere and Olimpo.
Recall, Evolution announced a deal with casino platform provider Soft2Bet.